If you've used an email verification service, you've probably seen results labeled 'catch-all'. This label confuses a lot of marketers — here's exactly what it means and how to handle it.
A catch-all domain is configured to accept all emails sent to it, regardless of whether the specific mailbox exists. For example, if example.com is catch-all, then any email @example.com will appear valid — even completely made-up addresses like [email protected].
Catch-all domains are risky to send to because you can't verify whether the specific mailbox exists. About 20-25% of business domains are catch-all. Sending to invalid catch-all addresses causes hard bounces and hurts your reputation.
CheckMail1 identifies catch-all domains and flags them separately so you can make informed decisions about whether to include them in your campaigns.